Rally (start-up): GTM Strategy, Creative and Media Planning
Bray & Co was approached by the founders of Rally to develop marketing campaigns, media strategy and more. If you don’t know Rally, the are the creators and leaders in the bus ride share category. That means that their marketing needed to by both B2B for all the bus operators, and D2C with over 200,000 seats sold! Bray & Co continues to lead the marketing activities, whether that be meeting with activation partners, digital advertising, sponsorship programs, creative ideation and more.
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