Bray & Co is an innovative strategically led, full service creative and media agency that specializes in launch and re-launch campaigns for brands, products and services.
And everything we do has a digital heart.
*and yes, we also work with brands that simply want to level up their marketing.
We launched Tide Washing Machine Cleaner by positioning washing machines in a completely new way.
We took Brooklyn Brewery into challenging territories for Pride Month resulting in incredible social support.
We re-launched an American success story, Portacool, by going back to their roots and supporting coaches
We made a campaign for a fish unheard of by most that doesn’t look like an ad, but performed better than an ad
Bray & Co fights for young people’s mental health by taking on Facebook and directly challenging Mark Zuckerberg.
We turned an air purifier from being driven by rational benefits, into a lust object.
Why Do We Call Ourselves The StoryBuilders?
Obviously the world of creative and media has changed.
In a world where consumers are more vocal than ever, storytelling by a brand isn’t enough.
Now it’s about combining media and creative with new types of strategies that include your audience as active participants in your brand at the right times.
And when campaigns are created in this new world, the role of the agency now includes architecting when all these elements are heard, like an orchestra conductor.
Let's Start A Conversation
I’m really proud of our talented team and the work Bray & Co does for our clients.
I would love to have a conversation with you to explain how culture meets advertising with our StoryBuilding philosophy, how our media approach is markedly different using Inverse Targeting, why we are top heavy when it comes to strategy (without the expense), and how we can make history together.
So this form comes straight to me, and I will get back to you within 24 hours.
All the Best,
Peter Bray, Founder